In stores that use Retail Admin for queueing or appointments, a campaign can follow the staff on shift. Each staff member records the languages they speak in their profile. While someone who speaks Mandarin is set to Available, a campaign telling visitors so plays on the store's displays. It stops when they go off shift.

Before you begin

  • Staff sign in to Retail Admin and set their availability — see Manage your availability status.
  • Each staff member has entered their languages under Languages Spoken in their profile — see Update the languages you speak. The languages are not available to target until at least 1 profile lists them.
  • A campaign with creative for the store's playlists.

Steps

  1. In the left navigation, select Campaigns, then select the campaign name.
  2. Select the Targeting tab.
  3. Select Add New "AND" Condition.
  4. In the first select, choose Store / Location Data.
  5. In the second select, choose Languages Spoken by Staff.
  6. In the third select, choose includes selected.
  7. In the fourth select, choose the language or languages.
  8. Select Save Changes.
  9. At the top right, turn on the activation toggle.
Only staff whose status is Available count. A staff member who is signed in but set to Unavailable does not trigger the campaign.

Verify it worked

In Retail Admin, a staff member whose profile lists the language turns their Available toggle on. The campaign joins the rotation on that store's displays. When they turn it off, the campaign leaves the rotation.

Next step

Target passers-by using computer vision at the edge