Personalisation That Connects Every Touchpoint
Personalisation Hub extends digital personalisation into the physical world -> seamlessly.
Our platform connects online customer behaviour with in-store experiences in real time. Imagine recognising a loyalty customer as they walk into a store and instantly tailoring digital signage, kiosks, or mobile content to them.
This unified, cross-channel journey ensures your customers experience one consistent, connected brand -> whether on your website, app, or in-store. While others treat online and offline as separate, Personalisation Hub makes them one. Retailers can finally treat the in-store visit as a continuation of the digital journey -> not a silo.
Client Benefits
Deliver seamless continuity between digital and physical channels
Instantly recognise and serve loyal customers in-store
Increase conversion and satisfaction with personalised, real-time content
Unlike generic personalisation tools, Personalisation Hub was purpose-built for omnichannel retail from day one. It supports every step of the retail customer lifecycle -> from pre-visit engagement and personalised offers, to in-store check-in and queue management, to associate-assisted sales and post-visit follow-ups.
Integrated modules like appointment booking, queue management and staff notifications allow retailers to offer “white-glove” personalised service. Picture a VIP entering the store and your team already knowing their preferences -> ready to deliver a one-to-one experience at scale.
Client Benefits
Elevate in-store experience with digital-first personalisation tools
Equip staff with data-driven insights for clienteling
Drive loyalty and repeat visits with end-to-end personalisation
Personalisation Hub was built for the AI era -> not retrofitted for it.
AI and machine learning are woven into every layer of the platform, continuously learning from customer interactions both online and offline. The system autonomously optimises content, campaign timing and targeting (closed-loop optimisation) without the need for manual rules.
With integrated generative AI, marketers can instantly create, test and scale personalised content variations -> from auto-generated product creatives to tailored messaging for customer segments.
Client Benefits
Your data stays yours.
Personalisation Hub runs within your own cloud environment, securely behind your firewall. It activates first-party data without ever exporting it to third-party clouds. This ensures complete data ownership, privacy and compliance -> ideal for regulated industries or brands with strict governance standards.
We enable personalisation at scale with zero data exposure risk -> turning privacy into a competitive advantage.
Client Benefits
Maintain full control of sensitive first-party data
Comply with data protection and industry regulations
Personalise safely and securely within your own environment
Says every Personalisation Manager working in every large organisation today…
1. Leverage AI to help you capture all the details required within your ‘Campaign Brief’
AI is a brilliant sparring partner for new campaign ideas that will maximise business value.
(what’s more exciting, the more you use the platform the better the personalised campaigns will become)
2. Select the ‘Touchpoints’ that you would like the campaign launched on…
(The Personalisation Hub team are continually adding new touch-points based on client demand)
3. Platform automatically creates all the Hyper-Personalised campaign variations
In the past launching personalised campaigns was prohibitive because of the costs associated to creating all the required creative variations for each touchpoint.
Today, GenAI allows clients to support Hyper-Personalised campaigns in a few minutes.
Increasing AI context windows and custom model training, allows us to work hand-in-hand with clients to constantly deliver more value from personalisation across their organisation.
Seamlessly Localise & Personalise Campaigns from a Single, Centralised Platform.
Co-ordinating ‘Default’ vs ‘Localised’ vs ‘Personalised’ Campaigns based on available Data/Insights.
Leverage Mobile-App/Website Interactions to drive More Personalised Retail Experiences.
Feed Retail Interaction Data back into Customer/Decisioning Platforms to support a Consistent Cross-Channel CX.
Trigger Personalised Campaigns (in Real-Time) within Your Mobile-App, on Staff Tablets or on Displays/Devices in Your Physical Retail Stores
Maximise Revenue by promoting Campaigns/Offers where they matter most (at Point of Purchase).
Leverage A.I. & Decisioning Solutions to provide Retail Staff with Offers/Insights that Maximise Up/Cross-Sell Opportunities.
Ensure a Personal, Human-Touch within All Your Bricks & Mortar Retail Stores.
Personalise Campaigns/Ads presented on Digital Signage OR within Your Retail Media Network (in Physical Stores) based on Your Own 1st Party Data.
Continually Optimise Campaign/Ad Targeting in Physical Retail based on Real-World Insights.
Platform is self-hosted & runs on Our Client’s Own-Domains (1st Party Data) ensuring that Any Customer Data can be used for Campaign/Ad Targeting.
Platform was designed to support Personalisation after the Deprecation of 3rd Party Cookies.
Finally Deliver the Personalised, Cross-Channel Experience that you’ve been dreaming about for years.
The Personalisation Hub Team has spent the past 5 years solving How Brands can seamlessly support Personalisation in Physical Retail.
Ensuring that Brands can leverage their own First Party Data & Mobile-App/Website Interactions in Bricks & Mortar Retail.
Leverage the (Enhanced) Store-Finder Feature to Connect (Unauthenticated) Website Interactions with a Subsequent Retail Visit.
Embed the (Context-Aware) Store-Sites into your Mobile-App to Seamlessly Leverage Customer Data as they walk past/through Your Retail Store.
Enable Retail Queueing/Appointments to Leverage Customer Intent/Insights on Retail Signage Displays &/OR Surface these on Staff Tablets when Customers are Picked-Up from the Queue OR for their Appointment.
80% of Prospects Visit Your website before finalising their Purchase in a Retail Store. Leverage these Insights to Secure the Sale & Maximise Up/Cross-Sell Revenue.
Leverage Your Own 1st Party Customer/Decisioning Data in Retail to Drive more Targeted Campaigns/Offers.
Maximise the ROI/ROMI from Your existing Initiatives/Programs.
Better Understand Real-World Customer Behaviour within every Retail Store. Leverage these Insights to Continually Refine & Improve Your Retail Experience(s).
The Personalisation Hub Platform allows Brands to see what’s happening & Continually Maximise Revenue, Improve NPS & Decrease Operational Costs.
30-Day Free Trial, cancel any time. Simply Add to Your AWS Bill (below pricing is $USD).
* Experiential AI customers only (contact team to see if spaces are still available)
Platform Pricing is negotiable for clients with High Traffic Apps/Websites, Large Numbers of Stores/Displays & for Longer Commitment Terms.
