Personalisation Hub x Amazon Signage x AWS

Professional Signage Made Simple

Amazon Signage Stick is a powerful, affordable media player purpose-built for commercial digital signage – delivering reliable 4K playback at a fraction of the cost of traditional hardware.

Personalisation Hub comes preloaded on Amazon Signage Stick, allowing retailers to seamlessly support data-driven, personalised experiences to store visitors at scale.

Why Personalisation Hub for Amazon Signage?

Personalisation Hub is the only Amazon Signage CMS partner built from the ground up for retailers to support personalisation in-store – self-hosted inside your own AWS Virtual Private Cloud, running on your domain, your data and your security controls.

While other platforms manage screens, Personalisation Hub manages outcomes. Visitors are identified the moment they arrive in-store. Campaigns launch simultaneously across every touchpoint. Every transaction feeds back into a self-optimising loop that continuously improves performance – automatically, without manual intervention.

This is what makes us different.

Why select Amazon Signage Stick?

Cost Efficient at Enterprise Scale

Amazon Signage Stick delivers enterprise-grade digital signage capability at a fraction of the cost of traditional media players.

At under $100 per device, it dramatically reduces the hardware investment required to deploy personalised experiences across a large store network - without compromising on capability. For retailers scaling from pilot to national rollout, the cost advantage compounds significantly.

Seamless Deployment

Amazon Signage Stick is designed to be up and running in minutes, simply plug it in and connect to your network.

Personalisation Hub comes preloaded - no specialist AV technicians or complex configuration required. Whether you're deploying ten screens or ten thousand, the setup process is identical, making it the fastest path from purchase to live personalised content in-store.

Enterprise Performance & Security

Amazon Signage Stick delivers reliable 4K playback engineered for always-on commercial environments.

Combined with Personalisation Hub's self-hosted architecture - running inside your own AWS Virtual Private Cloud - your content, customer data and security controls never leave your own environment. The result is enterprise-grade performance and compliance, without the infrastructure overhead of legacy signage hardware.

Remote Device Management at Scale

Once installed, Personalisation Hub’s native Amazon Signage Remote Management API integration gives enterprise teams complete visibility and control over their entire screen network – monitoring live campaign playback, managing screen orientation, device health and automated issue detection, with the ability to remotely reboot devices, capture screenshots and clear cache – all from within the Personalisation Hub dashboard, eliminating the need for costly on-site technician visits.

For retailers looking to deploy connected, personalised in-store experiences at scale, Amazon Signage Stick and Personalisation Hub are built for each other.

Personalisation Hub's Key Differentiators

One Campaign. Every Touchpoint

Build a single campaign and launch it simultaneously across your website, mobile app and on Amazon Signage displays in-store - with no duplication of effort.

Every channel stays in sync, every experience stays consistent and your team spends time on strategy, not operations.

Closed-Loop Attribution in Physical Retail

Visitors are identified the moment they arrive in-store, enabling real-time personalisation on digital-signage, at shelf-edge all the way to point of sale and beyond.

Every transaction feeds directly back into attribution and ongoing campaign optimisation - creating a closed-loop eco-system that gets smarter with every visit.

AI-Powered Campaign Creation via Amazon Bedrock

The platform transforms how enterprise marketing teams work.

Leverage the best-available AI model at every stage of the campaign creation process - Leverage best models for planning and optimisation, best available GenAI models for creative generation, or your own custom models - so each decision is powered by the right intelligence for the right task.

Your Cloud. Your Data. Your Security. Your Insights.

Personalisation Hub is the only Amazon Signage CMS that runs inside your own AWS Virtual Private Cloud - on your domain, your data and your security controls, with zero vendor lock-in and full data sovereignty.

Leverage Personalisation Hub's native Amazon Quick integration to surface real-time retail intelligence - understanding exactly what's happening in every store, at every screen, at every moment.

No other CMS partner in the Amazon Signage ecosystem comes close.

How it works

From Brief to Playback – Fully Automated

1. Campaign Creation

Work with your preferred AI agent to build a campaign brief. Define the product, offer, objective and target audience.

The platform supports MCP, so it integrates seamlessly into your existing CRM/CDP/Decisioning platforms (e.g. SalesForce Headless 360).

2. Omnichannel Launch

Select your touchpoints – website, mobile app, Amazon Signage displays, or all three. Launch one campaign everywhere simultaneously, with no manual duplication.

3. Visitor Identification & Real-Time Personalisation

As customers arrive in-store, Personalisation Hub identifies them via check-in, mobile app, QR code or when they join a virtual queue.

Displays respond in real time.

4. Closed-Loop Optimisation

Every interaction, dwell event and transaction feeds back into the platform. The AI optimisation loop continuously refines creative, scheduling and targeting – without anyone lifting a finger.

closed-loop, self-optimising personalisation ecosystem

Capability Comparison

How Personalisation Hub compares (AI Native)

Getting Started

Question: Where can I purchase Amazon Signage Stick?

Amazon Signage Stick is available to purchase from Amazon (US Only). Select 'Buy On Amazon' above to purchase now.

For large retailers located outside of the US (in Amazon Business markets), we can enquire/assist with purchase where order volume is sufficient.

Question: How do I get started with Amazon Signage Stick and Personalisation Hub?

The easiest way to get started is via AWS Marketplace.

Select 'Try Free with AWS' button above and activate your free 30-day trial of Personalisation Hub, deploy it into your own AWS Virtual Private Cloud, after setting up your Amazon Signage Stick simply select Personalisation Hub as your CMS Provider. From there, your displays are ready to connect to the platform within minutes.

Question: Do I need technical expertise to set up Amazon Signage Stick?

No. Amazon Signage Stick is designed for fast, straightforward deployment - plug it in, connect to your network, select Personalisation Hub as your CMS, and you're live.

For enterprise rollouts, our partners/team provides full onboarding support to get your network up and running quickly.

Question: Can I manage multiple Signage Sticks across multiple store locations?

Yes. Personalisation Hub is built for enterprise scale. Once deployed, you can manage your entire screen network - across every store and location - from a single dashboard, with full visibility of every device in real time.

Question: What remote management capabilities are available?

Through Personalisation Hub's native Amazon Remote Management API integration, you can manage screen orientation, view device campaign playback data, monitor device health, detect and resolve issues automatically, remotely reboot devices, capture screenshots and clear device cache - all without sending a technician on-site.

Question: How do I scale from a pilot to a full national rollout?

Start with a single store or a small cluster of stores to validate your setup and content strategy. Personalisation Hub is architected to scale without any infrastructure changes - simply add devices to your network as you expand, and the platform scales with you.

Question: Can I run a proof of concept before committing?

Absolutely. Personalisation Hub offers a free 30-day trial via AWS Marketplace, giving you time to deploy the platform, connect your Signage Sticks and run a live POC in a real store environment.

Question: What support is available during setup?

Our partners/team support you through every stage - from initial platform deployment and Signage Stick configuration through to your first campaign going live. If you already work with a digital signage integrator or AV partner, we'll train and onboard their team directly.

Built for Enterprise. Available Today

Personalisation Hub is available now on AWS Marketplace with a free 30-day trial. Deploy into your own AWS VPC in just over 1 hour – no professional services engagement required to get started.

Try before you buy: Run a free internal POC, then simply add the platform subscription to your existing AWS bill.

 
 
 
 
30 Day Free Trial, then simply add to your AWS Bill

Flexible Subscription

30-Day Free Trial, cancel any time. Simply Add to Your AWS Bill (below pricing is $USD).

Billed Annually Save 20%

Base Platform License

Support omni-channel personalisation from a single platform
$ 5k
/instance/month
  • AI-Powered Campaign Ideation, Planning & Briefing
  • AI-Powered Campaign Creation
  • Localise & Personalise Website & Mobile App (low traffic sites)

GOLD Subscription

Seamlessly connect customer experiences when they arrive in-store
$ 99
/store/month
  • Virtual Queue Management
  • Appointment Bookings
  • Support In-Store Attribution
  • Enhanced Retail Insights

PLATINUM Subscription

World's 1st closed-loop, self-optimising personalisation platform
$ 99
/display/month
  • Closed-Loop, Self Optimising Campaigns (powered by AI)
  • Localise Campaigns on Digital Signage
  • Personalise Campaigns on Digital Signage

Platform Pricing is negotiable for clients with High Traffic Apps/Websites, Large Numbers of Stores/Displays & for Longer Commitment Terms.

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Enterprise Personalisation Platform