Personalisation across all customer touchpoints
Increase conversions by 10% – 15%
The Personalisation Hub Platform allows Enterprise clients to seamlessly launch personalised campaigns across all their owned properties (web, mobile-app & in-store)
Brands can easily leverage their existing Customer Data (Intent, Purchase History, Product Holdings, Web Browsing) to personalise experiences in real-time.
The Platform ensures client’s maximise revenue, reduce operating costs & are able to deliver truly differentiated experiences, everywhere.
Says every Personalisation Manager working in every large organisation today…
1. Leverage AI to help you capture all the details required within your ‘Campaign Brief’
AI is a brilliant sparring partner for new campaign ideas that will maximise business value.
(what’s more exciting, the more you use the platform the better the personalised campaigns will become)
2. Select the ‘Touchpoints’ that you would like the campaign launched on…
(The Personalisation Hub team are continually adding new touch-points based on client demand)
3. Platform automatically creates all the Hyper-Personalised campaign variations
In the past launching personalised campaigns was prohibitive because of the costs associated to creating all the required creative variations for each touchpoint.
Today, GenAI allows clients to support Hyper-Personalised campaigns in a few minutes.
Increasing AI context windows and custom model training, allows us to work hand-in-hand with clients to constantly deliver more value from personalisation across their organisation.
Seamlessly Localise & Personalise Campaigns from a Single, Centralised Platform.
Co-ordinating ‘Default’ vs ‘Localised’ vs ‘Personalised’ Campaigns based on available Data/Insights.
Leverage Mobile-App/Website Interactions to drive More Personalised Retail Experiences.
Feed Retail Interaction Data back into Customer/Decisioning Platforms to support a Consistent Cross-Channel CX.
Trigger Personalised Campaigns (in Real-Time) within Your Mobile-App, on Staff Tablets or on Displays/Devices in Your Physical Retail Stores
Maximise Revenue by promoting Campaigns/Offers where they matter most (at Point of Purchase).
Leverage A.I. & Decisioning Solutions to provide Retail Staff with Offers/Insights that Maximise Up/Cross-Sell Opportunities.
Ensure a Personal, Human-Touch within All Your Bricks & Mortar Retail Stores.
Personalise Campaigns/Ads presented on Digital Signage OR within Your Retail Media Network (in Physical Stores) based on Your Own 1st Party Data.
Continually Optimise Campaign/Ad Targeting in Physical Retail based on Real-World Insights.
Platform is self-hosted & runs on Our Client’s Own-Domains (1st Party Data) ensuring that Any Customer Data can be used for Campaign/Ad Targeting.
Platform was designed to support Personalisation after the Deprecation of 3rd Party Cookies.
Finally Deliver the Personalised, Cross-Channel Experience that you’ve been dreaming about for years.
The Personalisation Hub Team has spent the past 5 years solving How Brands can seamlessly support Personalisation in Physical Retail.
Ensuring that Brands can leverage their own First Party Data & Mobile-App/Website Interactions in Bricks & Mortar Retail.
Leverage the (Enhanced) Store-Finder Feature to Connect (Unauthenticated) Website Interactions with a Subsequent Retail Visit.
Embed the (Context-Aware) Store-Sites into your Mobile-App to Seamlessly Leverage Customer Data as they walk past/through Your Retail Store.
Enable Retail Queueing/Appointments to Leverage Customer Intent/Insights on Retail Signage Displays &/OR Surface these on Staff Tablets when Customers are Picked-Up from the Queue OR for their Appointment.
80% of Prospects Visit Your website before finalising their Purchase in a Retail Store. Leverage these Insights to Secure the Sale & Maximise Up/Cross-Sell Revenue.
Leverage Your Own 1st Party Customer/Decisioning Data in Retail to Drive more Targeted Campaigns/Offers.
Maximise the ROI/ROMI from Your existing Initiatives/Programs.
Better Understand Real-World Customer Behaviour within every Retail Store. Leverage these Insights to Continually Refine & Improve Your Retail Experience(s).
The Personalisation Hub Platform allows Brands to see what’s happening & Continually Maximise Revenue, Improve NPS & Decrease Operational Costs.
30-Day Free Trial, cancel any time. Simply Add to Your AWS Bill (below pricing is $USD).
Platform Pricing is negotiable for Clients with Large Numbers of Stores/Displays & for a Longer Commitment Term.
Personalisation Hub radically simplifies real-time, AI-driven personalisation across all owned touchpoints, including in-store.
The platform leverages AI to optimise every aspect of an enterprise’s personalisation workflow, from campaign ideation, planning/prioritisation, creating all required creative variations through to continually training each client’s custom AI model (continually improving performance over time).
Platform Features
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