Personalise | Digital Signage
Connect with shoppers in real time, inside your stores. Turn displays into dynamic media channels, not just signage
In-store screens shouldn’t just broadcast messages -> they should deliver experiences that feel as personal and relevant as your website.
Personalisation Hub bridges the gap between onsite and physical stores, giving brands and retailers the ability to:
Target shoppers at the moment they shop
Serve personalised messaging tied to first-party data
Drive revenue from screens in-store
Gain closed-loop attribution across online + offline
We make your in-store experience as dynamic, measurable and revenue-driven as your ecommerce channels.
Configure content scheduling rules once (by time of day, location, audience segment or based on whether a store is open/closed)
Let the platform automatically execute. No manual content reshuffles.
Leverage local data in real-time -> weather, traffic, live scores, social feeds.
Weave into displays so content is always relevant, fresh and responsive to context.
Full control over Ad slot inventory, control whether to present own versus paid campaigns, ensuring maximum relevance.
Unlock previously inaccessible demand and let third-party advertisers bid dynamically.
Oversee the health, status and performance of your entire screen network from a single pane of glass, with alerts, diagnostics and campaign performance metrics in real time.
Define your campaign rules once (e.g. by time of day, location, footfall, queueing data, age, gender or purchase intent) and let the platform manage the rest
Automatically adjust campaign playback based on store hours (open/closed), local events or real-time store insights (local stock inventory)
Seamlessly leverage live data: weather, news, traffic, sports scores, inventory changes -> to keep messaging fresh and relevant
Trigger creative variations when customers enter specific store zones/aisles, based on a recent web-page view or their purchase intent
Keep content engaging and never stale
Identify in-store customers via check-in, mobile app, BLE, QR Codes, virtual queueing, appointment booking or anonymously using computer vision (running at the edge)
Leverage your first-party data to fine-tune who sees what
Ensure campaigns respond dynamically as customers move through your stores
Displays continue to operate (and serve targeted content) even when network connectivity drops out
Campaign assets are cached locally, with logic to trigger cached at the edge
Minimal risk of blank screens or stale content
Use a WYSIWYG editor to split screens into multiple zones (split an extended LED display into 3 distinct zones)
Define phantom-zones/hidden-areas for specific displays
Support any custom resolution, orientation, ratio or display type
Open your ad inventory to programmatic platforms and let external demand bid for it
Monetise unused screen capacity with external advertisers
Introduce new experiential in-store brand activations that can be dynamically updated
Provide suppliers/advertisers access to your retail audience in real time
Uses your organisation’s own branding, from the web interface to every player
The platform is hosted in your own Virtual Private Cloud (VPC), behind your organisation’s own security infrastructure
Securely leverage your customer data and internal Agentic AI solutions
Maintain full control over data, compliance and governance
Start by working with your AI Agent on a campaign brief (product/offer, objective, target audience)
Platform supports MCP so can be seamlessly integrated into your Agentic workflows.
Choose which touchpoints and displays the campaign will run on
Optionally use triggered or contextual modes (e.g. QR control, staff-initiated overrides)
Define your audience targeting rules (by store/location, based on queueing/appointment data or connected customer data)
Add required schedule(s), including full day parting support and advanced scheduling rules (e.g. based on local store opening/closing hours)
Track proof of play, engagement and device health in real time
Use performance data to re-prioritise creatives, adjusts scheduling and continually optimise campaign performance
Connect in-store engagement to online and mobile campaign metrics
Deliver transparent playback and performance reports for internal and advertiser use
Campaign Optimisation: Auto-refine creative and messaging based on in-store transactions
Engagement Optimisation: Adapt in-store experiences focused on maximising customer engagement
Whether you’re collaborating with your trusted retail or workplace design partners, our consultants can help you unlock the full potential of Tech, AI and Personalisation to jointly elevate your retail experience.
If you already work with a vendor managing your digital signage network, we’ll train and support their team once the platform is installed -> from launching an initial proof of concept to scaling a full national rollout of your Personalisation in Retail program.
30-Day Free Trial, cancel any time. Simply Add to Your AWS Bill (below pricing is $USD).
* Experiential AI customers only (contact team to see if spaces are still available)
Platform Pricing is negotiable for clients with High Traffic Apps/Websites, Large Numbers of Stores/Displays & for Longer Commitment Terms.
