# Configure campaign playback monitoring

> Turn on closed-loop campaign optimisation and set the rules that classify a campaign as on rotation, mark it inactive, and retain playback records.

How-to guide · Digital Signage › Monitor and manage displays · Last updated 15 September 2026

URL: https://personalisationhub.com/support-centre/digital-signage/configure-campaign-playback-monitoring/

Campaign Monitoring Settings control how the platform decides a campaign is on rotation, when it marks a campaign inactive, and how long it keeps playback analytics. These rules feed the **Playback Audit** column and the campaign status you see everywhere else. Allow about 3 minutes.

## Before you begin

- An HQ Admin account with the Admin role.

## Steps

1. In the left navigation, select **Platform Admin**.
2. Under **Enabled Features**, select **Campaign Monitoring Settings**.
3. Turn on **Enable Closed-Loop Campaign Optimisation**.
4. Under **ON ROTATION CAMPAIGN CLASSIFICATION RULES**, set how many times a campaign must appear in the channel rotation, and over how many minutes, to count as on rotation.
5. For **Run the Campaign Classification**, choose **24 hours a day** or **At a specific Daily Time**.
6. Set **Update a Campaign's Status to Inactive after (in hours)**.
7. Under **PLAYBACK ANALYTICS RECORDS (DATA RETENTION)**, set **Save Campaign Playback Analytics Records for Past (in days)**.
8. Select **Save Changes**.

## Settings

| Setting | Default | Description |
| --- | --- | --- |
| Enable Closed-Loop Campaign Optimisation | On | Turns campaign playback monitoring on or off |
| Campaign Appears in the Channel Rotation | 10 times | Appearances needed for a campaign to count as on rotation |
| Over the Following Duration (in minutes) | 60 minutes | Window in which those appearances must occur |
| Run the Campaign Classification | 24 hours a day | Whether classification runs continuously or at a set daily time |
| Update a Campaign's Status to Inactive after (in hours) | 1 hour | Hours without playback before a campaign is marked inactive |
| Save Campaign Playback Analytics Records for Past (in days) | Not set | How many days of playback records the platform keeps |

## Verify it worked

The page reloads with your values. Within the classification window you set, the **Playback Audit** column in **Displays & Devices** shows the number of on-rotation campaigns for each online display.

## Related

- [Identify campaign playback issues on a display](https://personalisationhub.com/support-centre/digital-signage/identify-campaign-playback-issues-on-a-display/)
- [View the campaign playback audit for a display](https://personalisationhub.com/support-centre/digital-signage/view-the-campaign-playback-audit-for-a-display/)
- [How campaigns work: playback strategies, touch-points and status](https://personalisationhub.com/support-centre/launching-campaigns/how-campaigns-work-playback-strategies-touch-points-and-status/)